ONE RECOVERY
One Recovery offers infrared sauna and ice bath services, with the mission of prioritising recovery in a judge free environment, with a strong community presence.
The brand identity was designed intentionally to reflect these values whilst appealing to a unisex audience. I used a font that combines both curves and sharper edges reflecting both ice and water.
I used an earthy but moody colour palette to represent the warm community feel within the space. With custom illustrations designed around photographs that were taken of the services in use at One Recovery.